Proximity Initiative - Cisco

An inclusive workplace is an important contributor to the success of an organization. And today, with so many of us working from so many different places, it’s easy for individuals to feel unseen or unappreciated. The Proximity Initiative allows leaders and employees to have meaningful conversations, giving participants an opportunity to share their experiences and perspectives. These conversations allow leaders to gain a deeper understanding of the challenges and concerns faced by employees, and can help to build trust, strengthen relationships, and create culture.

By stringing together the experience of many voices into a single narrative, we were able to create a cohesive and powerful story that invited the audience into the collective experience. Using the power of voice, we’re able to place ourselves in their shoes, and imagine the feeling of their experiences for ourselves. The use of a single animated line and sound design helped bring the narrative to life and added depth and emotion to the story. The result is a powerful demonstration of how meaningful conversation can connect us all.